Benefits of NASB Membership


The NASB conference is designed to provide best practices and insights over two days of interactive sessions. Facilitated by Carlisle staff, some with over 20 years of industry knowledge, conference sessions elicit discussion on common pain points and strategies to build your brand. In addition, networking opportunities allow participants to make connections with other industry peers. Prior to the event, participants receive a data book containing over 100 pages of performance benchmarks that encompass 16 member brands. Unsurprisingly, past participants have walked away with dozens of ideas to implement immediately upon returning to their office.

NASB is more than an annual event. This is why we think of participation in terms of membership. While the benchmarking is facilitated by Carlisle, it is really made possible by the members. Each member company designates a Steering Committee Member and a Data Gatherer to work closely with the Carlisle staff to design and execute the benchmarking activities. In addition to these specific conference-related activities, your NASB membership allows you to participate in many other member-only initiatives throughout the year, many at no additional cost.

In addition to obtaining the NASB Data Book and participating in the annual NASB Conference, your membership allows you to participate in many other member-only initiatives throughout the year, many at no additional cost:

  • Custom Studies
  • Client Access Portal (CAP) with easy online access to conference materials
  • Online Interactive Dashboard for year-round, flexible access to benchmark data (additional cost)
  • Access to our library containing 10+ years of NASB content (for those with continuous membership)
  • Syndicated surveys (additional cost)
    • Service Advisor Survey
    • Service Manager Survey
    • Technician Survey
    • Accessories Survey
    • Body Shop Survey
  • To see all upcoming Carlisle activities be sure to subscribe to our Under The Hood Newsletter or visit the Carlisle Calendar.
To learn more about how Carlisle & Company, Inc. manages and uses your personal information and data please read our Privacy Policy.

All of the information shared at the benchmarking forum – and during the other activities throughout the year – is governed by strict, global non-disclosure agreements (NDAs), which serve to severely limit distribution and prevent unauthorized use of this information. These agreements are dutifully respected and updated annually. All of our member companies, and the entire Carlisle staff, have current confidentiality agreements on file. In addition, all members are expected to understand and respect the benchmarking code of conduct (included as part of the NDA).

Click here to sign the 2020 NDA.